Advertising

The Parents’ Directories are printed booklets that are a genuine resource for parents. They also provide an avenue for local business to reach a specific audience. The Parents' Directories have been widely and enthusiastically received by health and welfare organisations, retail outlets and parents.

The Directory is A5 size and printed in FULL COLOUR.

Why Should You Advertise in The Parents' Directories?

• Distribution is directly to parents (not just anyone) so your advertisement is viewed directly by your target customers.
• They contain information that parents regularly refer to (eg immunisation information, important phone numbers) and therefore won’t be thrown away after reading it once (like an advertisement in the local paper).
• ADVERTISEMENT RATES INCLUDE ALL DESIGN, so your ad will be professionally designed to show your business at its best!
• Advertisements are in FULL COLOUR - compared to other full colour advertising, The Parents’ Directories provide great value for money.
• The Parents’ Directories are distributed widely and regularly across the 2010/2011 year (see Penrith/Blue Mountains, The Hills and Shoalhaven for distribution points)
• All advertisers receive a FREE WEB LINK to their website from The Parents’ Directories website
• All advertisers are eligible for DISCOUNTS on website ads on The Parents’ Directories website (PLUS all large or full page ads receive a free website banner - see Terms & Conditions below for details)

Who Can Advertise in or Sponsor The Directory?
To be included in the Business Directory section of the Parents’ Directories, businesses must specialise in, or be able to cater for, children aged 0-4 years and/or their parents. Shel Design reserves the right to refuse ads that conflict with the values and vision of Shel Design and the Parents’ Directories.

Sponsorship opportunities are also available. These opportunities are OPEN TO ANY BUSINESS, regardless of whether they cater for children aged 0-4 yrs and/or their parents.

How Do I Book My Advertisement/Sponsorship in The Directory?
CLICK HERE to see Rates and Application Forms. Advertisements and sponsorships are limited and on a “first come, first served” basis.

Further Information
If you require further information, please do not hesitate to contact us.

Advertising Terms & Conditions

• Advertisements are in full colour and prices include all design, GST, printing and distribution
• Shel Design reserves the right to refuse ads that conflict with the values and vision of Shel Design and The Parents’ Directories
• Payment for advertising must be paid in full on application to secure your advertising space. A tax invoice will be provided upon receipt of payment. Refunds are not given once your ad has been designed.
• All advertisements designed by Shel Design are copyright to Shel Design. If you wish to use your advertisement outside the Directory, you must gain permission in writing from Shel Design and a small fee may be charged for supply of PDF.
• You may supply your own advertisement providing it adheres to the relevant advertisement dimensions and is provided as an EPS, PDF (print quality) or JPEG. Shel Design takes no responsibility for mistakes or errors in advertisements provided by the advertiser.
• An artwork proof will be supplied to you and must be signed off prior to print. Once you have signed off, Shel Design takes no responsibility for any mistakes or errors in the advertisement. Any artwork changes required after you have signed off will be charged at $70/hour and can only occur if the Directory has not been sent to print.
• *Advertisers who book a Large or Full page ad are eligible to receive a complimentary 240px x 150px website advertising banner on the relevant area page (where available - or other pages if preferred page isfully booked) of The Parents’ Directories website as follows: Large ad = 6mth banner, Full page ad = 12mth banner. Banners will be displayed as animated GIFs with maximum of 4 banners in a rotation. Shoalhaven banners run from 1/7/2010-30/6/2011. Penrith/Blue Mtns banners run from 1/10/2010-30/9/2011. The Hills banners run from 1/11/2010-31/10/2011